Squarespace Acquires Google Domains: What It Means for You
On June 15, 2023, Squarespace announced that it had acquired Google Domains. This is a major move for both companies, and it has the potential to shake up the domain name registrar market.
From Squarespace CEO, Anthony Caselena:
“We are exceptionally proud to be chosen to serve the customers of the Google Domains business,” said Anthony Casalena, Founder & CEO of Squarespace. “Domains are a critical part of web infrastructure and an essential piece of every business’s online presence. We look forward to serving these new customers as we have served millions using our domain products and are committed to ensuring a seamless transition.”
Why did Squarespace acquire Google Domains?
There are a few reasons why Squarespace might have been interested in acquiring Google Domains. First, it gives Squarespace a major foothold in the domain name registrar market. Google Domains is one of the most popular domain registrars in the world, with over 10 million registered domains. This acquisition will give Squarespace a significant number of new customers and a major source of revenue.
Second, the acquisition of Google Domains allows Squarespace to offer a more comprehensive set of web services. Squarespace is already a leading website builder and hosting company. By adding domain registration to its offerings, Squarespace can become a one-stop shop for all of your web needs.
Finally, the acquisition of Google Domains could help Squarespace to improve its website builder. Google Domains has a lot of features that could be valuable to Squarespace customers, such as DNS management and email forwarding. By integrating these features into its website builder, Squarespace could create a more powerful and user-friendly platform.
What does this mean for Google Domains customers?
For the most part, the acquisition of Google Domains should be a positive thing for Google Domains customers. Squarespace has said that it will honor all of the features and benefits that Google Domains customers currently enjoy. This means that you will still be able to manage your domains through Squarespace, and you will be able to renew your domains at the same prices.
In addition, Squarespace has said that it will be adding new features and benefits to Google Domains. This could include things like improved customer support, more integrations with other Squarespace products, and new pricing options.
Overall, the acquisition of Google Domains is a positive development for both Squarespace and its customers. It gives Squarespace a major foothold in the domain name registrar market and allows the company to offer a more comprehensive set of web services. For Google Domains customers, the acquisition should mean continued service and the potential for new features and benefits.
What are the potential benefits of the acquisition?
There are several potential benefits to the acquisition of Google Domains by Squarespace.
Competition: The acquisition will likely lead to increased competition in the domain name registrar market. This could benefit consumers by driving down prices and improving customer service.
Innovation: Squarespace is known for its innovative approach to website design and hosting. The acquisition of Google Domains could give the company the resources to develop new features and services for domain name registrants.
Integration: Squarespace and Google Domains are already integrated in some ways. For example, you can use a Google Workspace account to manage your Squarespace website. The acquisition could lead to even deeper integration between the two platforms, making it easier for users to manage their domains and websites.
Overall, the acquisition of Google Domains by Squarespace is a positive development for both companies and their customers. It could lead to increased competition, innovation, and integration in the domain name registrar market.
If you currently own a domain name hosted by Google Domains and would like to explore designing or transferring your website to Squarespace, we’d love to help!
